THE FOUNDERS
It is out of passion for the guitar and by bringing together know-how that the Montreux International Guitar Show was born for the first time in 2022.
Co-founder and artistic director
Emmanuel Cottier
Founder of Alligator Music Product & Services, Guitar Tech, Amp Tech, he is a lover of everything guitar-related.
The idea of MIGS germinated in his head, it has since become an obsession and a dream to bring it to life.
Co-founder and production manager
David Rosset
Founder of several companies and event concepts, he now focuses on MIGS by bringing his creativity and experience to the project.
It is out of passion for the instrument that this amateur guitarist embarked on the adventure.
Dear Guitar Friends,
Why hide from yourself that the creation of the first 2022 edition was a real challenge. As with any new organization, we had to learn to manage the unexpected, understand and anticipate the needs of our guests and above all to work together.
From the start, we wanted to create a family around our event, including exhibitors, artists, volunteers, visitors and partners, and it is an understatement to say that this first MIGS lived up to our expectations. more than a fair, it has brought everyone three dream days.
It is therefore with greater motivation than ever that we are renewing the adventure for 2023!
For this second edition, we want to focus on the visitor experience. We have indeed taken the time to identify the needs of exhibitors, visitors, artists, partners and patrons to improve the overall experience of the show and together make MIGS the unmissable meeting place for guitar enthusiasts.
We look forward to welcome you, many thanks for your support!
Emmanuel & David